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    ‘Tis the Season to Make a Shutterbug Happy: 2021 Irix Gift Guide

    The holiday season is drawing near. Chances are, you might feel stressed right now if your gift shopping list includes getting something for a video or still photographer, but you’re unsure what that something should be. Our team here at Irix USA is full of passionate photographers and videographers creating exactly the kind of camera […]

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    New Irix Cine Lens Caps are now available

    When we first launched our Cine lens line, people were very impressed with the quality of the glass, which was our main goal of course, but they were not so impressed with the lens caps we had designed. And we had to agree… they were not ideal. So we redesigned the lens caps. The previous […]

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    NEW: Irix Cine 30mm T1.5 Full Frame cinema lens

    We’re happy to finally announce the new 30mm T1.5 Irix Cine lens! The new lens is joining our line-up of full-frame cinematographic lenses designed for Ultra HD 8K cinema cameras. The Irix 30mm T1.5 is based on a completely new optical design which includes 3 Extra-low Dispersion Glass elements, 2 High Reflective elements and one […]

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    Irix Cine Lenses Receive Videomaker’s Editor’s Choice Award!

    Videomaker Editors Choice Award for Irix Cine

    Irix Cine lenses are gaining popularity around the globe. This week, we’re proud to announce that Videomaker has presented the Irix Cine lenses with its Editors’ Choice Award. Irix Cine Lenses are a good choice for novice to professional filmmakers… The award was announced in a recently published Videomaker Buyer’s Guide Article, entitled, The best […]

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    New Irix Cine Canon RF, Nikon Z and L mounts!

    Irix Cine new lens mounts

    At Irix, we make sure that our products are a precise response to the needs and expectations of our customers. That means staying up to date and developing solutions to match all the innovations to the film market. In response to the development of the mirrorless segment, we’re adding Canon RF, Nikon Z and L-mount […]

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    Irix PL Mounts: You Spoke. We Listened.

    New Cine PL Mount

    The Irix team takes pride in listening to customer feedback and responding with solutions that work. That pride extends to all departments, including support for new products. Specifically, there were mounting problems with some Arri cameras and the Sony F55 camera, but those issues have now been fixed. At the beginning of this year, we […]

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    Irix Edge Filters now available in 86mm

    Irix Edge 86mm Filters

    Irix Edge Photo Filters are now available in 86mm! At Irix, we realize how important it is to be able to adapt photo equipment to the needs of creators to always achieve the best results. Regardless whether your field is photography or film – an easy-to-use, high-quality experience is important for all aspects of your […]

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    NEW: Irix Cine 15mm T2.6 for Full Frame

    Irix extends its line of cinema lenses with the ultra wide-angle Irix Cine 15mm T2.6 After the ultra-wide-angle 11mm lens, a standard 45mm lens, and our 150mm macro telephoto lens, we are now launching the fast, filter-ready wide-angle Irix Cine 15mm T2.6, giving users unlimited possibilities for film creation. New Lens, New Possibilities The newest […]

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    The Irix Cine Line has been presented with the Red Dot Award!

    What is Red Dot? Red Dot is an international design award that distinguishes the most outstanding products in several categories. One of them is industrial design. Every year, over 15,500 projects from 80 countries compete for this award, which makes the competition even more intense.  Despite such strong competition, in 2019 this award was granted to the Irix 150mm f/2.8 […]

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    7 Things Every Filmmaker Should know about working with macro lenses.

    Tips for Filmmakers Working in the Extreme Close-up End of Image Crafting Filmmakers love a close-up. However, when you start talking about really super close-ups, not just a head filling the frame (the classic cinema close-up) but an eyeball filling the frame, we leave the “normal” cinematographic world behind and start dealing specifically with the […]

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    Introducing the NEW Irix Cine 45mm T1.5

    Irix Cine 45mm T1.5

    The wait is over! We’re happy to announce the expansion of our Cine line with the new Irix Cine 45mm T1.5 lens. The third addition to our line of full frame cinematographic lenses fits in nicely between our first two, the Irix Cine 150mm T3.0 1:1 Macro and the ultra-wide Irix Cine 11mm T4.3. These […]