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    NEW: Irix 30mm f/1.4 Dragonfly

    The Irix 30mm f/1.4 features a modern optical design with 3 ultra-low dispersion glass elements, 2 high reflectance glass elements and one aspherical lens. There are a total of 13 elements in 11 groups that provide sharp details, vivid colors and ultra-low distortion – 0.95%. What deserves special attention is the smoothness and “cine look” […]

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    NEW: Irix Cine 30mm T1.5 Full Frame cinema lens

    We’re happy to finally announce the new 30mm T1.5 Irix Cine lens! The new lens is joining our line-up of full-frame cinematographic lenses designed for Ultra HD 8K cinema cameras. The Irix 30mm T1.5 is based on a completely new optical design which includes 3 Extra-low Dispersion Glass elements, 2 High Reflective elements and one […]

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    Macro Lens Photography – 4 Basics

    Spider Macro

    Do you want to learn macro lens photography and be able to take beautiful, sharp macro photos? Then you are in the right place! Truly great macro photographs can be accomplished by anyone with the right equipment and knowledge. How do I Create Stunning Macro Photos? There are some essential points to learn if you […]

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    Review: Irix Edge Light Pollution Filter

    Irix light pollution filter review

    Previously we talked about the launch of this new Irix filter , the accessory that would revolutionize astrophotography and night photography as we know it. We are talking about the Irix Edge light pollution filter. Irix Edge light pollution filter in night photos Anti-pollution filters have been around in astrophotography for some years now. But it […]

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    How to Improve Your Sunrise and Sunset Photos

    Lake Sunset- Irix 15m - copyright ©Dana O. Crandel

    There’s nothing quite like an opportunity to capture the sun as it rises or sets to inspire many a photographer. For some, it can also be a frustrating experience, when the images don’t quite do justice to the spectacle. If you’ve ever been a bit disappointed in the outcome of your sunrise or sunset photos, […]

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    Irix Cine Lenses Receive Videomaker’s Editor’s Choice Award!

    Videomaker Editors Choice Award for Irix Cine

    Irix Cine lenses are gaining popularity around the globe. This week, we’re proud to announce that Videomaker has presented the Irix Cine lenses with its Editors’ Choice Award. Irix Cine Lenses are a good choice for novice to professional filmmakers… The award was announced in a recently published Videomaker Buyer’s Guide Article, entitled, The best […]

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    10 Macro Flower Photography Tips

    Macro Flower Photograph

    Spring has sprung, and she’s showing her colors proudly, in buds and blossoms everywhere! It’s the perfect time to get out and capture the best of Mother Nature with some macro flower photography. In honor of the Season and the opportunities it provides, we’re offering some valuable tips to help you get the most out […]

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