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    Christmas Light Photography: 11 Quick Tips

    Photo of Christmas lights and tree

    ‘Tis the season for Christmas light photography! By now, it’s likely you can find dazzling displays of Christmas lights everywhere in your town or city. If you’re like most photographers, that means it’s time to get out and start shooting. With the spirit of the Holiday Season in mind, we’re offering this list of tips […]

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    Introducing the NEW Irix Cine 45mm T1.5

    Irix Cine 45mm T1.5

    The wait is over! We’re happy to announce the expansion of our Cine line with the new Irix Cine 45mm T1.5 lens. The third addition to our line of full frame cinematographic lenses fits in nicely between our first two, the Irix Cine 150mm T3.0 1:1 Macro and the ultra-wide Irix Cine 11mm T4.3. These […]

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    Come Join Us at PHOTOPLUS Expo 2019

    Irix USA is excited to be exhibiting at PPE in New York City again this year! 2019 has been a banner year for our company and we’re anxious to show you our new arrivals, including the innovative, award-winning 150mm f/2.8 1:1 macro Dragonfly lens and our brand-new line of cinema lenses. We’ll also have our […]

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    Introducing the NEW Irix Cine 11mm T4.3

    Irix 11mm Cinema Lens

    After our first Cine 150mm T3.0 Macro 1:1 lens, comes the new Irix Cine 11mm T4.3, the second full frame lens from our new cinematography line. Enjoy the new perspective of super panoramic film shots made with the Irix 11mm Cine lens! New Irix Cine 11mm T4.3 Our Irix Cine 11mm T4.3 lens is the […]

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    Another Awesome Award for Irix

    The Irix tradition of designing award-wining lenses continues, with the second prestigious honor for the 150mm f/2.8 1:1 macro Dragonfly lens!  Since its premiere a few months ago, the popular macro lens has already earned one such honor, with its capture of the iF Design award. The 150mm Dragonfly now proudly adds the coveted Red […]

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    What’s so Special About a Cinema Lens?

    Irix 150mm Cine macro Dragonfly lens

    With the release of the first lens in the Irix Cine line on the horizon, many of our followers may be wondering about the difference between a still camera lens and one designed for cinematography. There are significant differences and I’ll do my best to explain them in this article. Let’s start with the differences […]

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    Irix has Officially Entered the Cinematic Lens Market!

    The Irix USA team is proud to finally announce that cinematographers will be able to take advantage of Irix’s proven optical and mechanical quality with the introduction of the brand-new Cine line! The first lens in the lineup will be a 150mm 1:1 macro, based on the same optics as the incredibly well-received 150mm macro […]

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    8 Tips for Photographing Waterfalls

    Waterfalls are one of Mother Nature’s most magnificent spectacles. Who doesn’t love the sight and sound of them? From tinkling cascades to thundering torrents, these scenic wonders offer wonderful opportunities for capturing images. In this post, I’ll offer some simple tips to help you make the most of your waterfall shoots. 1. Don’t spend a […]

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