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    NEW: Irix Cine 15mm T2.6 for Full Frame

    Irix extends its line of cinema lenses with the ultra wide-angle Irix Cine 15mm T2.6 After the ultra-wide-angle 11mm lens, a standard 45mm lens, and our 150mm macro telephoto lens, we are now launching the fast, filter-ready wide-angle Irix Cine 15mm T2.6, giving users unlimited possibilities for film creation. New Lens, New Possibilities The newest […]

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    How to Photograph Reflections on Water

    Lake Lorraine, ©Efren Yanes. Captured with the Irix 15mm f/2.4 lens.

    The best photographers are always looking for creative ways to add impact to their images. Capturing reflections on a body of water is a very versatile way. You can use them in many ways, from creating symmetry to framing part of a subject, to “fooling” your viewers. While the concept is simple, we’re going to […]

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    Shooting Light Trails for some Long Exposure Fun

    light trails from city traffic

    Long exposure effects in photography are always a good source of fun. One of the most simple and dramatic effects is shooting light trails. In this tutorial, we’ll discuss what you need and need to know to create striking light trail images. What’s a Light Trail? Light trails are simply streaks of light recorded by […]

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    The Irix Cine Line has been presented with the Red Dot Award!

    What is Red Dot? Red Dot is an international design award that distinguishes the most outstanding products in several categories. One of them is industrial design. Every year, over 15,500 projects from 80 countries compete for this award, which makes the competition even more intense.  Despite such strong competition, in 2019 this award was granted to the Irix 150mm f/2.8 […]

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    15 Photo Projects You Can do at Home During the COVID-19 Crisis

    We’re all going to be affected by the Novel Corona virus, regardless of how we feel about it. The most obvious and common effect is isolation. From self-quarantine to mandatory shelter in place orders, many of us are going to be sitting at home twiddling our thumbs while we dream up something new to do […]

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